
Rene Groen & Jeroen Harks – Peijnenburg
Peijnenburg on brand growth: Media is a way to build the necessary memory structures! At Royal Peijnenburg we had the pleasure to speak to Rene Groen, General Manager and Jeroen Harks, Marketing & Category Manager. Rene and Jeroen have a local mandate and they work close together with the Belgian headquarters. They do however determine…
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